Barcelona fans may have to brace up for an unprecedented moment in their history as they plan to rename the Camp Nou stadium.
The Spanish Champions are going through a considerable rebranding process with potential buyers queuing up for the naming rights of their famous stadium.
Barcelona’s domestic and European success over the years has attracted its fair share of investors, but the club is now hoping to get a fair share of the American market and have been touring in the country as part of their pre-season fixtures.
The Catalans are planning to use a potential sale in the Nou Camp’s naming rights to fund their plans to increase stadium’s capacity, as well as improving the facilities, by 2022.
The Nou Camp was built in 1954 and has a capacity of 99,354 making it the largest stadium in Europe and second largest football stadium in the world.
Reports from some sources in Spain have now reported that Barcelona has received a €300m offer from an unidentified buyer for the naming rights to the Camp Nou.
— Zesty FC Barcelona (@zesty_barcelona) August 1, 2018
While this piece of news may seem hard to believe, Barcelona did the unthinkable eight years ago when they ended their 111 year-tradition of not having a shirt sponsor by signing a world-record £125m with the Qatar Foundation to share space with Unicef.
Meanwhile, on the field of play, the La Liga Champions suffered a 4-2 defeat to AS Roma in their pre-season tour despite new boy Malcom scoring his first goal for the club.